Vision

Our vision is for a revitalised Perth - a great place that people want to be a part of.

Underpinning our vision are our key redevelopment goals:

To build a sense of place in the redevelopment areas by supporting unique and high quality design, heritage protection, public art, and cultural activities that respond to Perth's environment, climate and lifestyle.
To promote economic wellbeing by supporting, where appropriate, development that facilitates investment and provides opportunity for local businesses and emerging industries to satisfy market demand.
To promote urban efficiency through infrastructure and buildings, the mix of land use and facilitating a critical mass of population and employment.
To enhance connectivity and reduce the need to travel by supporting development aimed at well-designed places that support walking, cycling, and public transit.
To promote social inclusion by encouraging, where appropriate, a diverse range of housing and by supporting community infrastructure, activities and opportunities for visitors and residents to socialise.
To enhance environmental integrity by encouraging ecologically sustainable design, resource efficiency, recycling, renewable energy and protection of the local ecology.