Frequently Asked Questions
Where is the Perth Cultural Centre?
The project area is located between the Perth CBD and Northbridge. It is bordered by Newcastle, William, Roe and Beaufort Streets. It is one of Australia’s largest and most strategically located publicly owned landholdings and houses Central Institute of Technology, Art Gallery of WA, State Library of WA, State Record Office, WA Museum, The Blue Room Theatre, Perth Institute of Contemporary Arts (PICA) and the new State Theatre Centre of WA.
When did the Perth Cultural Centre project start?
In August 2004, the WA State Government approved an extension to the former EPRA’s boundary to include the Perth Cultural Centre Precinct, bounded by Aberdeen, William, Roe and Beaufort Streets. In 2005, EPRA developed a draft Urban Renewal Strategy to provide context and framework for the reactivation and future development of the area.
Today, the MRA is focussed on the activation of the area and is developing a Place Making plan which will deliver short, medium and long-term approaches to asset management, programming, improvements to public spaces and a self-funding business model.
At what stage is the project?
The first stage of revitalisation works, completed in mid 2010, brought a number of aesthetic improvements to the precinct including painting, wayfinding, seating, improved landscaping, a new native wetland and urban orchard, as well as free WIFI and food and beverage pods. The second stage of revitalisation works, completed in 2011, saw the creation of a children's play space, a giant LED screen, additional shade, feature lighting and improved security.
The revitalisation of William Street involved the upgrade and lease of 16 MRA-owned properties, which play an important role in the regeneration of the Perth Cultural Centre, creating a connection between ‘traditional’ Northbridge and the Cultural Centre as a whole. This niche strip is fast becoming one of Perth's most significant streetscapes, hosting an eclectic mix of retail, food and beverage and creative industry tenancies.
How much money is being invested in the project?
The State Government has invested $11million and MRA is developing a long term self-funding business model to ensure the long term future of the precinct. $6million has been spent to revitalise William Street. The rental income generated through these buildings will pay for the initial investment to upgrade the heritage buildings, and then fund long term revitalisation activities in the Perth Cultural Centre. Other funds will be generated from new commercial operators in the Cultural Centre.
Is there any significant heritage value in the project area?
Perth Cultural Centre is located in Northbridge, which is one of the city’s oldest inner-urban areas. This area’s past is rich and colourful and protecting and enhancing its heritage is a key revitalisation objective. The area is rich in architecturally, historically and culturally significant assets. It is home to some of WA’s major cultural institutions, including the State Library, Museum and Art Gallery and a number of heritage-listed buildings which date from the late 19th - early 20th Century. Many buildings along the eastern side of William Street were constructed during the gold rush development boom of the 1890s and now form part of a State Heritage precinct.
What will the Perth Cultural Centre area be like?
In the past, despite its location and many advantages, the Perth Cultural Centre failed to realise its potential as a successful and iconic hub that celebrates the cultural aspirations of Western Australians. MRA's focus for this project is on place activation and seeks to draw visitors to the area by creating a vibrant urban precinct. It will be a place for people of all ages and backgrounds and will celebrate Western Australia’s indigenous and multicultural heritage. This will impact positively upon the earning potential of the resident cultural agencies and neighbouring businesses.
I’m looking for things to do in Perth, where can I find some information?
Visit the Perth Cultural Centre website and check out what’s on in Perth on the events calendar. You can also find out more information on the array of Perth attractions located within the Cultural Centre.