Our vision for Perth
We are transforming Perth into a vibrant, connected city that can meet the needs of its growing population.
With a unique combination of powers, a thoughtful place making model and a passionate team, we are able to deliver complex and strategically significant projects where other approaches have been unsuccessful. Our approach to delivering these challenging projects is centred on our vision to create dynamic, authentic and sustainable places with communities where people want to live, work and visit.
We've underpinned our vision for Perth with six key objectives:
1. Enhance environmental integrity
Maintaining environmental integrity within our project areas is a key area of focus. We protect the local ecology by supporting sustainable design, renewable energy, recycling and other environmental best practices.
Protecting the natural environment is our top priority in the Wungong Urban redevelopment. - Craig Sanford, Project Manager, Armadale
2. Build a sense of place
We are focused on creating a distinct ‘sense of place’ within our project areas. Through integrating unique and high quality urban design, heritage protection, public art and relevant cultural activities, we build places with unique characteristics that have a connection to their surrounding communities.
By analysing and interpreting the area's heritage values and creatively balancing conservation and investment opportunities, the project serves as a noteworthy model for other urban heritage districts.
3. Promote economic wellbeing
We’re building a city that creates business opportunities and jobs for the surrounding community. By attracting private investors and promoting business development tied to market demand – particularly in emerging and niche industries – we are crafting local economies that meet the needs of today and tomorrow.
The hotel would attract wealthy visitors and corporate clients to Perth, providing spin-off benefits to other shops and restaurants as well as more jobs for locals. - Herve Humler, President and COO of the Ritz-Carlton, quoted in The West Australian 29 September 2014
The Ritz is returning to Australia after a 15 year absence.
Forrestdale Business Park is attracting 15,000 job opportunities to Armadale.
William Street is now home to cutting-edge fashion, independent retailers, creative industries and cosy small bars.
4. Promote urban efficiency
Perth’s population continues to grow quickly. We’ve responded by transforming areas that provide opportunities for development of buildings and infrastructure, particularly on underutilised land in key areas close to the city, transport hubs and regional centres. Maximising opportunities for transit oriented, mixed use, medium and high density developments has introduced a new way of living for Perth residents.
The concept of a village around a railway station, whilst in Europe it is quite common, in Australia it’s still quite rare. So it was a really interesting challenge. - Paul Jones, Director JCY Architects and Urban Designers
5. Enhance connectivity
Connectivity is a major factor in delivering dynamic and sustainable places in and around Perth. We support development of well-designed places that maximise access through public transport, cycling and walking above driving.
6. Promote social inclusion
Social connection is a key factor in delivering places where people want to live. We encourage development that provides housing for a diverse range of people and places that foster opportunities for residents and visitors to socialise.
affordable housing options
social services and accommodation
for all ages
places for all cultures to enjoy
We are committed to increase affordable housing supply.